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Find Unmet Needs In Your Market

Surface the ten biggest unmet needs in your category, each with an explanation and a concrete way to act on it.

Prompt
Act as a market research expert who knows everything about [MARKET]. List the ten biggest unmet category needs in [NICHE].

By "biggest unmet category needs" I mean needs that are shared by many people and that are hard to satisfy with the [PRODUCT] options available today.

List them as bullet points. For each one, give a detailed explanation and an actionable takeaway for how to take advantage of that unmet need.

Fill in the brackets

  • [MARKET]The broad market, e.g. home fitness or B2B SaaS
  • [NICHE]The specific category inside that market
  • [PRODUCT]The type of product or service in that category

How to use this prompt

  1. Define the market, niche, and product type as narrowly as you can.
  2. Run the prompt, then pressure-test each need against real customer evidence.
  3. Pick one or two unmet needs and turn the takeaways into next actions.
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