Find Unmet Needs In Your Market
Surface the ten biggest unmet needs in your category, each with an explanation and a concrete way to act on it.
Prompt
Act as a market research expert who knows everything about [MARKET]. List the ten biggest unmet category needs in [NICHE]. By "biggest unmet category needs" I mean needs that are shared by many people and that are hard to satisfy with the [PRODUCT] options available today. List them as bullet points. For each one, give a detailed explanation and an actionable takeaway for how to take advantage of that unmet need.
Fill in the brackets
[MARKET]The broad market, e.g. home fitness or B2B SaaS[NICHE]The specific category inside that market[PRODUCT]The type of product or service in that category
How to use this prompt
- Define the market, niche, and product type as narrowly as you can.
- Run the prompt, then pressure-test each need against real customer evidence.
- Pick one or two unmet needs and turn the takeaways into next actions.
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