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Analyze a Competitor's SEO Strategy

Break down what is working in a competitor's SEO so you can find gaps and differentiate.

Prompt
You are an SEO strategist. Analyze the SEO strategy of competitors in the [INDUSTRY OR NICHE] space to find opportunities for me to gain an edge.

Walk me through how to assess:
1. The keywords and topics they appear to target, and which ones drive their traffic.
2. Their content depth, formats, and how they structure pages for search.
3. Their backlink and authority signals at a high level.
4. Their on-page and technical strengths and weaknesses.
5. The gaps and underserved angles they are missing.

Then give me a prioritized list of 5 specific tactics I can use to differentiate and outrank them, and tell me what data or tools I would need to confirm each finding.

Fill in the brackets

  • [INDUSTRY OR NICHE]The market or vertical you compete in

How to use this prompt

  1. Name your industry and, if you have them, paste competitor URLs.
  2. Work through each analysis area to spot gaps.
  3. Start with the highest-priority differentiation tactic.
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